Lenovo has appointed Chandrika Jain as marketing director, India, Lenovo PCs and smart devices (PCSD), effective March 1, 2022.
Jain will be based in Bengaluru and will lead the marketing function across the consumer, commercial, tablets, and solutions and services portfolios. In addition she will be responsible for the overall corporate Lenovo brand in India, including areas such as innovation, workplace, and ESG (environment, social, and governance).
Jain brings with her just over 22 years of experience in multiple sectors, and manages Lenovo’s Worldwide Marketing Hub in India. She has served Lenovo in various marketing roles for more than ten years.
Prior to this she worked for technology clients such as Dell, as well as clients in the consumer sector like Himalaya, Carbon (diamond jewelry), and Unilever. She also worked with PSI on a USAID funded campaign to raise HIV awareness, and at ING bank.
“Chandrika’s previous experiences in leading large, global teams and delivering innovative, brand-building campaigns with the customer at the centre of it all, will readily accelerate our mission to strengthen Lenovo’s reputation as a trusted global brand. I am delighted to welcome her in this new role at Lenovo, where she’ll lead the marketing initiatives across businesses and look forward to having her an enriching experience at Lenovo,” said Shailendra Katyal, managing director, Lenovo India, on Jain’s appointment.
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